Mahjong sets are becoming a substantial business for lifestyle brands, according to an October 29, 2026, Modern Retail report. The feature interviews Oh My Mahjong founder Megan Trottier and Jonathan Adler president Alison Bergen about demand for designed game sets.

Trottier describes retail expansion, a new Texas warehouse and interest in collectible collaborations. Bergen says Mahjong has become Jonathan Adler’s fastest-growing games category since the company introduced sets in 2025, with wholesale preorders placing pressure on inventory.

The account connects product demand with hosting and social experiences. Sales, stock and sellout figures are statements from the companies as reported by the publication, rather than independently audited market measurements.